November 2019
Geneva Conference ‘Europe in the age of Xi and Trump’ – this was a highly successful Europaeum conference with top speakers, to celebrate the completion of the first Europaeum Scholars Programme. Download conference brochure here
Scholars Programme, Winning Project The Financial Times kindly offered a €10,000 prize for the best Scholars’ project and the winning team was You&EU: Increasing the legitimacy of the European Union.
You&EU is a social media campaign that encouraged young people to participate in the 2019 European Parliament elections. Motivated by the continued decline in voter turnout from 1972 to 2014, we illustrated the impact of specific EU policies on people’s daily lives in an accessible and engaging way. We designed, produced and disseminated a variety of content across our Facebook, Instagram and Website, including blogs, posts, and a video series. This material informed voters of the European Parliament’s function and impact, how they could vote, and why they should vote in the 2019 elections. Across these platforms, we reached nearly 400,000 people with our message: ‘The EU impacts your life, so have a say in how’.
After winning the FT-sponsored prize of €10,000, You&EU will now organise a ‘Campaigner’s Summit’ for other similar campaigns. This event will enable knowledge exchange and develop a sustainable network to support future collaboration.
Have a look at the other projects.